Inspired by the amount of differentiation in messaging across our industry, we set out to create an auto-tagline generator for asset managers. It’s tongue-in-cheek, obviously. And hats off to fVenn Consulting on their great research a few years back in pointing out how much firms sound alike.
Have a play, and let us know if you find any bugs. Equally, please do get in touch if you want help creating brand language that’s genuinely different.